Being new to Twitter can be confusing such that when people talk of following and unfollowing each other, you may feel that you are in the dark. Here is a breakdown that will help you understand these terms better as well as to know how you can best exploit them to build your brand.
This feature comes in handy where you want to access someone’s posts. Suppose you have an interest in
someone, say a sports anchor, you now have access to their tweets which helps you know what they are
thinking.
You can build your brand such that you get an online presence that will eventually result in a consistent
audience. In most cases, people start by following their close friends and family who in turn follow them,
as per Twitter etiquette, as it is considered polite to repay the favor as it shows that you too have an
interest in them.
An easy way to build your list would be by asking your loved ones to support you. If this is not an option, engaging with people with whom you have a common interest is a sure way to build your audience.
Not everyone on the platform has good intentions and thus having a means of gauging who sees what you post
is a good idea.
You can have your settings such that one would have to be on your list for them to see your
posts. If there is a particular person that you have in mind, who you would like to stay away from your
page, you can always use the block option.
Following and unfollowing is pretty easy once you get the hang of things. Go on and try it today!
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